This material consists primarily of illustrated catalogues, bills/receipts, price lists, printed advertisements, advertising cards, almanacs, business cards, circulars, scattered correspondence on letterhead stationery, lithographs, seed packages, pamphlets and guides from companies involved in the seed industry and trade. These businesses include ...
The J. Horace McFarland Collection includes over 3,100 photographic images of private and public gardens throughout the United States, as well as some from foreign countries, dating from 1899 to 1963. Many of these images, generated for Mount Pleasant Press (later the J. Horace McFarland Company), were used to illustrate trade catalogs published by the firm as well as journal and newspaper articles. The collection also contains color records that were used as reference aids during the printing process, plant patents, and various publications of the McFarland Company.
A New York bookseller, Warshaw assembled this collection over nearly fifty years. The Warshaw Collection of Business Americana: Seed Industry and Trade forms part of the Warshaw Collection of Business Americana, Subseries 1.1: Subject Categories. The Subject Categories subseries is divided into 470 subject categories based on those created by Mr. Warshaw. These subject categories include topical subjects, types or forms of material, people, organizations, historical events, and other categories. An overview to the entire Warshaw collection is available here: Warshaw Collection of Business Americana
The Bedman Brothers Company Records collection focuses primarily on the business and financial transactions of Bedman Brothers seed company of Rahway, New Jersey, and includes accounting ledgers, purchase orders, price lists, miscellaneous business and family correspondence, and various brochures, pamphlets and leaflets related to horticultural topics. Other holdings in the collection include World War II ration stamps and two scrapbooks, one of which contains many late nineteenth and early twentieth century chromo-lithographed trade cards (primarily from the sewing, clothing, and floral industries). The other scrapbook holds news clippings from the Civil War period. Some seed gathering equipment used by field workers rounds out the collection.
The following material is related to the Luther Burbank Society of Santa Rosa, California. The Society is a non-profit organization founded to place Mr. Burbank's experimental methods and discoveries into the hands of those who grow things from the soil.