Guide to the Warshaw Collection of Business Americana Subject Categories: Beverages
Digitized Content

Collection ID:
Warshaw, Isadore, d. 1969
Physical Description:
2.14 Cubic feet
consisting of 4 boxes, 1 folder, 7 oversize folders, .2 flat box, plus digital images of some collection material.
A New York bookseller, Warshaw assembled this collection over nearly fifty years. The Warshaw Collection of Business Americana: Beverages forms part of the Warshaw Collection of Business Americana, Subseries 1.1: Subject Categories. The Subject Categories subseries is divided into 470 subject categories based on those created by Mr. Warshaw. These subject categories include topical subjects, types or forms of material, people, organizations, historical events, and other categories. An overview to the entire Warshaw collection is available here: Warshaw Collection of Business Americana

Scope and Contents
Scope and Contents
This subject category- Beverages consists primarily of printed advertisements, bill, receipts, magazine advertisements, advertising cut-outs, scattered correspondence on letterhead stationery, advertising cards, complainants' proofs, labels, articles and company related publications from manufacturers and distributors of beverages. Such beverages include mineral and soda water, ale, cider, grape juice, lime juice, ginger ale and beer. A number of these companies are major distributors of beverages and still exist today including Pepsi-Cola Company, Welch Grape Juice, Seven-Up, Royal Crown, Nehi Bottling Company, Schweppes, Perrier, Dr. Pepper Bottling Works, Hires Roots Beer, Canada Dry, Cliquot Club, Hydrox, Squirt and Coca-Cola Company. There are also a number of foreign advertisements from companies located in Denmark, England, France, Ireland, Havana, and Nicaragua. Manufacturers and dealers of apparatus for making beverages such as soda fountains, liquefied gas outfits, wine presses, cider presses, cider filters, pasteurizers, hydrometers, steam coils, evaporators, apple graters, hydraulic presses, refrigerators, etc. are also included. Materials date from 1820-1960, but the bulk is late nineteenth and early twentieth century.

Processing Information
In 2016, with funding provided by the Smithsonian Institution's Collections Care and Preservation Fund, the Archives Center at the National Museum of American History implemented the use of minimal level processing standards to increase information about and facilitate access to more of our collections. A large portion of stored material from the original acquisition received minimal level processing, which resulted in additions to this Subject category. This effort included basic arrangement and replacement of non-archival housing for long-term stability, but staples and other fasteners have not all been removed. Revisions to the encoded finding aid were made to reflect the added content in context to the previously processed material.
Minimal level processing and enhancement of the machine-readable finding aid completed by Nicole Blechynden, September 2017.
Vanessa Broussard-Simmons and Nicole Blechynden
Funding for partial processing of the collection was supported by a grant from the Smithsonian Institution's Collections Care and Preservation Fund (CCPF).
Immediate Source of Acquisition note
Beverages is a portion of the Business Ephemera Series of the Warshaw Collection of Business Americana, Accession AC0060 purchased from Isadore Warshaw in 1967. Warshaw continued to accumulate similar material until his death, which was donated in 1971 by his widow, Augusta. For a period after acquisition, related materials from other sources (of mixed provenance) were added to the collection so there may be content produced or published after Warshaw's death in 1969. This practice has since ceased.

Digital Content
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Using the Collection
Preferred Citation note
Warshaw Collection of Business Americana Subject Categories: Beverages, Archives Center, National Museum of American History, Smithsonian Institution
Conditions Governing Access note
Collection is open for research. Some items may be restricted due to fragile condition.
Conditions Governing Use note
Collection items available for reproduction, but the Archives Center makes no guarantees concerning copyright restrictions. Other intellectual property rights may apply. Archives Center cost-recovery and use fees may apply when requesting reproductions.

Materials in the Archives Center
Materials in the Archives Center
Archives Center Collection of Business Americana (AC0404)

Forms Part Of
Forms Part Of

Other Finding Aids note
Other Finding Aids note
An inventory with also a partial brand name list for Boxes 1-4 and oversize materials is available. Details for additional collection material can be found in the Contents/Container List.

Keywords table of terms and types.
Keyword Terms Keyword Types
Ephemera Type Search Smithsonian Collections Search ArchiveGrid
Business ephemera Type Search Smithsonian Collections Search ArchiveGrid

Repository Contact
Archives Center, National Museum of American History
P.O. Box 37012
Suite 1100, MRC 601
Washington, D.C. 20013-7012