Descriptive Entry
Descriptive Entry
This accession consists Smithsonian Institution logo design guidelines and related materials, proofs and finals, as prepared by the design firm of Chermayeff & Geismar Associates. The Office of Public Affairs used these guidelines in Smithsonian logo letter heading presentations in offices. Materials also include a "Smithsonian Magazine" cover proposed by Chermayeff & Geismar, but not implemented; three formats of the Smithsonian logo, camera-ready art; and early news release designs, not final. Some materials are in electronic format.
Prefered Citation
Smithsonian Institution Archives, Accession 01-079, Smithsonian Institution Office of Public Affairs, Smithsonian Logo Design Guidelines
Smithsonian Institution Archives
Washington, D.C.
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