Two scrapbooks dating from 1927-1928 documenting Frederick Philip Wertheimer's advertising and marketing work for the Doughnut Machine Corporation.
Page 8 from The Doughnut Magazine, containing reproductions of photographs and drawings depicting the production, sale, and consumption of doughnnuts in England, South Africa, the Arctic, Genoa, and China.
This collection consists of ephemeral materials gathered by Sally L. Steinberg while she was researching her 1987 publication, The Donut Book: The origins, history, literature, lore, taste, etiquette, traditions, techniques, varieties, mathematics, mythology, commerce, philosophy, cuisine, and glory of the donut.
Image of a stream of donuts spewing out of a donute-making machine, and turning into silver dollars. Caption: "DOUGHNUT CORPORATION OF AMERICA, [sic] big name in donut machines and donut mixes, built a towering business out of an idea. Shell Industrial Lubricants played a big role in this phenomenal growth.
Lucille Ball with John Hodiak eating a doughnut while relaxing with other cast members on movie set "two Smart People",1946; photographer unknown.
Image and poem were used by Mayflower donuts. "As you / ramble on thru / Life, Brother / Whatever be / your Goal, / Keep your / Eye upon the / Doughnut / And not upon / the Hole!"
A woman in a white smock stands behnd the machine, apparently operating it. The machine is shown outside the bakery window. Signage in the window indicates that the scene might be in Brooklyn, N.Y. Photographer unidentified.