Caption: "Grocery Shelf Gossip". Two bars of Ivory Soap having a conversation.
Caption: "We're repeating our RECORD-SMASHING IVORY PROMOTION!" Large lucite bath brush.
Glue stains throughout.
Caption: "Will she trade again at the store that sold her the "bargain" soap?" Photo of woman lamenting condition of her stocking.
Published Nov. & Dec 1934. Glue stains at corners.
Example of window display pictured.
Published October 1925.
Caption: "It's here! Radio's first Million Dollar Program". Ad promoting Ivory radio show.
Published Oct. 1934. Glue stains in corners.
Illustrations of Ivory in different forms (e.g., flakes, snow, bar soap).
Published June & July 1941.
Set includes three female shoppers and cashier at counter, with two children observing. Customer at cash register wears red shorts. "360-C" in white ink on film.