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Dates:
1953-1987
Size:
7 Cubic feet (17 boxes)
Collection ID:
NMAH.AC.0184
Repository:
Archives Center, National Museum of American History

The Alka-Seltzer Oral History and Documentation Project is a result of a one year effort supported, in part, by Miles Laboratories, Incorporated. Twenty-four oral history interviews and a variety of related materials were gathered to document Alka- Seltzer advertising, primarily from the mid-1950s to the 1980s. The project covers "Speedy" Alka-Seltzer, "Oh what a relief it is," "The Blahs," "Alka Seltzer on the rocks," and "I can't believe I ate the whole thing" campaigns

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Creators:
Norwich Eaton Pharmaceuticals, Inc.
Orr, Craig
Dates:
1900-1985
bulk 1920-1950
Size:
18 Cubic feet (37 boxes)
Collection ID:
NMAH.AC.0329
Repository:
Archives Center, National Museum of American History

The Norwich Eaton Pharmaceutical, Inc., Collection includes advertisements, company histories, equipment purchasing proposals, batch orders, finishing production orders, packaging orders and records documenting the creation and advertising of several products, including Furacin, Asogen, Paracin, Unguentine, Necta Sweet, and Chloraseptic Pepto Bismo, a popular liquid still used to relieve various digestive ailments. Founded in 1885, Norwich Eaton was acquired in 1982 by Proctor and Gamble.

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