Collapse [ ]
Expand
- Dates:
-
1957-1990
- Level:
- series
- Collection ID:
- NMAH.AC.0367
- Repository:
-
Archives Center, National Museum of American History
Contained In:
Collapse [ ]
Expand
- Dates:
-
1939-1989
- Level:
- series
- Collection ID:
- NMAH.AC.0367
- Repository:
-
Archives Center, National Museum of American History
Contained In:
Collapse [ ]
Expand
- Dates:
-
1989-1990
- Level:
- series
- Collection ID:
- NMAH.AC.0367
- Repository:
-
Archives Center, National Museum of American History
Contained In:
The Campbell Soup Advertising Collection
Collapse [ ]
Expand
- Creators:
-
Murphy, W.B.
Norris, Alice
Norris, E. E.
Prior, Joseph
More … - Dates:
-
1904-2015
bulk 1904-1989
- Size:
-
12 Cubic feet (25 boxes)
- Collection ID:
- NMAH.AC.0367
- Repository:
-
Archives Center, National Museum of American History
This collection is the result of a year-long study of Campbell's "Red and White" Soups advertising and marketing, supported in part by a grant from the Campbell Soup Company. Thirty-one oral history interviews were conducted by Dr. Barbara Griffith for the project, and a variety of related materials were gathered by the Center for Advertising History staff. The objective of the project was to create a collection that provides documentation, in print and media, of the history and development of advertising for Campbell's Red and White Soups in the decades following World War II.
Found In
Collapse [ ]
Expand
- Dates:
-
1961-1976
- Level:
- item
- Size:
-
1 Videocassettes (U-matic)
1 Videocassettes (VHS)
- Collection ID:
- NMAH.AC.0367
- Repository:
-
Archives Center, National Museum of American History
Campaigns/Commercials: Cambell Kids Animation Sing a Song of Campbell's Soup How We Make Campbell's Tomato Soup Si Si: Soup This Good Just Has to be Campbell's Wishing: Soup This Good Just Has to be Campbell's Tow Good Soups: Sing a Song of Soup Sense Vacuum Bottle: Sing a Song of Soup Sense Square Dance: Have you Had Your Soup Today? Carnival: Hav...
Collapse [ ]
Expand
- Dates:
-
1962-1968
- Level:
- item
- Size:
-
1 Videocassettes (U-matic)
- Collection ID:
- NMAH.AC.0367
- Repository:
-
Archives Center, National Museum of American History
Collapse [ ]
Expand
- Dates:
-
1957-1961
- Level:
- item
- Size:
-
1 Videocassettes (U-matic)
- Collection ID:
- NMAH.AC.0367
- Repository:
-
Archives Center, National Museum of American History
Collapse [ ]
Expand
- Dates:
-
1989 April 28
- Level:
- item
- Collection ID:
- NMAH.AC.0367
- Repository:
-
Archives Center, National Museum of American History
Collapse [ ]
Expand
- Dates:
-
1989 April 27
- Level:
- item
- Collection ID:
- NMAH.AC.0367
- Repository:
-
Archives Center, National Museum of American History
Collapse [ ]
Expand
- Dates:
-
2015
- Level:
- series
- Size:
-
111 Digital images
- Collection ID:
- NMAH.AC.0367
- Repository:
-
Archives Center, National Museum of American History
All materials from the Real Life campaign were born digital and can be viewed in the Smithsonian Institution's Digital Asset Management System (DAMS). Ask reference archivist for assistance.
"Real Life" Campaign, 2015. The commercials portrayed not only inter-racial couples but also a gay couple, two fathers and their son. This campaign had a product tie in with the 2015 release of the new installment in the motion picture franchise, Star Wars. The materials in this series includes: storyboards, scripts, consumer feedback both postiv...
