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Level:
file
Collection ID:
NMAH.AC.0367
Repository:
Archives Center, National Museum of American History

President and chief executive oficer at the Canpbell Soup Company from 1963-1972.

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Level:
file
Collection ID:
NMAH.AC.0367
Repository:
Archives Center, National Museum of American History

Executive vice president of Becker, Spielvogel, Bates, Inc.

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Creators:
Caples, John, 1900-1990 (advertising executive)
Caples, Dorothy
Dates:
circa 1900-1987
Size:
24 Cubic feet (64 boxes )
Collection ID:
NMAH.AC.0393
Repository:
Archives Center, National Museum of American History

Series Three, Speeches and Lectures, contains Caples' speeches to advertising industry associations and other business organizations, as well as a series of lectures prepared for a college course on advertising techniques that Caples taught at Columbia University Graduate School of Business during the 1953-54 academic year.. Series Four, Client Fi...

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Level:
file
Collection ID:
NMAH.AC.0306
Repository:
Archives Center, National Museum of American History

Founder and chief executive officer, Federal Express Corporation.

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Creators:
Center for Advertising History, Archives Center
Nike, Inc.
Ellsworth, Scott, Dr.
Dates:
1958 - 1992
Size:
12 Cubic feet (25 boxes)
Collection ID:
NMAH.AC.0448
Repository:
Archives Center, National Museum of American History

The Nike Advertising Oral History and Documentation Collection is the result of a two-year study of advertising of Nike athletic shoes. The effort was supported in part by a grant from Nike, Inc. Thirty-one oral history interviews were conducted with advertising, marketing and product development executives at Asics, Nike, John Brown & Co., Chiat/Day/Mojo and Wieden & Kennedy. A variety of related materials were gathered by the Center for Advertising History staff. The objective of the project was to create a collection that documents, in print and electronic media, the history and development of the company and its advertising campaigns.

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Creators:
Sunshine, Sara
Spanish Advertising and Marketing Service (creator)
Association of Hispanic Advertising Agencies
Dates:
1962 - 2000
Size:
3.5 Cubic feet (3 boxes)
Collection ID:
NMAH.AC.1343
Repository:
Archives Center, National Museum of American History

The Association of Hispanic Advertising Agencies Collection includes advertisements, research, and publications produced by SAMS (Spanish Advertising and Marketing Service), which was founded by Luis Diaz Albertini in 1963.

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Creators:
Murphy, W.B.
Norris, Alice
Norris, E. E.
Prior, Joseph
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Dates:
1904-2015
bulk 1904-1989
Size:
12 Cubic feet (25 boxes)
Collection ID:
NMAH.AC.0367
Repository:
Archives Center, National Museum of American History

This collection is the result of a year-long study of Campbell's "Red and White" Soups advertising and marketing, supported in part by a grant from the Campbell Soup Company. Thirty-one oral history interviews were conducted by Dr. Barbara Griffith for the project, and a variety of related materials were gathered by the Center for Advertising History staff. The objective of the project was to create a collection that provides documentation, in print and media, of the history and development of advertising for Campbell's Red and White Soups in the decades following World War II.

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Creators:
Norniella, Isabel, 1938-
Dates:
circa 1969-2005
Size:
4 Cubic feet (4 boxes)
Collection ID:
NMAH.AC.1417
Repository:
Archives Center, National Museum of American History

The papers document Norniella's life and career in the advertising field, and her Ole Television Network, and include business records, photographs, scrapbooks, photograph albums, advertising, clippings and articles, awards, newsletters, and publicity materials.

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Creators:
Coors Brewing Company
Valdes Zacky, Dolores
Dates:
1955 - 1999
Size:
2 Cubic feet (2 boxes, 3 oversize folders)
Collection ID:
NMAH.AC.1394
Repository:
Archives Center, National Museum of American History

The collection documents the work of Dolores Valdes-Zacky and her advertising firm Valdes-Zacky Associates, who specialize in the Hispanic consumer market.

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