481 records — Page 44 of 47
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Level:
item
Size:
1 motion picture film (316 feet, 16mm color composite optical track print, )
Collection ID:
NMAH.AC.0500
Repository:
Archives Center, National Museum of American History

Production Company: Landor Associates Content Description: Film begins with an animated, humorous history of marketing, and then switches to live action at a supermarket. There is a man onscreen and a woman's voice off-screen. They discuss how a package design helps the consumer to choose between products. Digital reference copy in Smithsonian I...

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Dates:
circa 1967
Level:
file
Size:
1 motion picture film (991 feet, 16mm color composite optical track print)
Collection ID:
NMAH.AC.0500
Repository:
Archives Center, National Museum of American History

Production Company: Communications Film Sponsor: Danfoods Content Description: The film begins with an animated history of marketing. It then tells the story of moving the product to market from Denmark via the AROSIA cargo ship to Danfoods' meat processing plant in California. The plant is toured and the testing of a new design by Landor Associa...

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Dates:
circa 1969
Level:
item
Size:
1 motion picture film (993 feet, 16mm color composite optical track print)
Collection ID:
NMAH.AC.0500
Repository:
Archives Center, National Museum of American History

Sponsor: Alitalia Content Description: Film made for employees of Alitalia. An Alitalia representative and Peter MacDonald of Landor Associates explain why a new design is needed for Alitalia's new fleet of 747s, and how the new design was created. This film was made so that the Alitalia employees would be the first to see the new design.

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Dates:
circa 1944
Level:
item
Size:
1 motion picture film ( 609 feet, 16mm black and white composite optical track print)
Collection ID:
NMAH.AC.0500
Repository:
Archives Center, National Museum of American History

Sponsor: Wine Advisory Board Content Description: Film in which one waiter explains to another waiter how to sell wine to customers to increase restaurant profits and tips. He explains the different types of wine and shows how to properly open the bottle and serve the wine.

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Dates:
circa 1967
Level:
item
Size:
1 motion picture film (417 feet, 16mm black & white composite optical track print )
Collection ID:
NMAH.AC.0500
Repository:
Archives Center, National Museum of American History

Production Company: Communication Films Sponsor: Sandoz Content Description: Medical education film about the care required by the elderly. There are examples of three different elderly individuals and their problems. Scenes include nursing homes, senior centers, doctor's offices and home interiors.

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Dates:
circa 1967
Level:
item
Size:
1 motion picture film (1095 feet, 16mm color composite optical track print)
Collection ID:
NMAH.AC.0500
Repository:
Archives Center, National Museum of American History

Sponsor: University of California Content Description: A public service film about the three dimensions of color: hue, value and intensity. By evaluating hair, skin and eye color using the three dimensions of color a woman can determine her own personal color scheme to aid in her make-up and wardrobe choices.

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Dates:
circa 1967
Level:
item
Size:
1 motion picture film ( 570 feet, 16mm color composite optical track print)
Collection ID:
NMAH.AC.0500
Repository:
Archives Center, National Museum of American History

Production Company: Communication Films Sponsor: Sandoz Content Description: Animated film describing in technical detail the effects and nature of osteoporosis. The film addresses various theories of what causes osteoporosis and outlines some treatments options.

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Dates:
1968
Level:
item
Size:
1 motion picture film (642 feet, 16mm color composite optical track print)
Collection ID:
NMAH.AC.0500
Repository:
Archives Center, National Museum of American History

Sponsor: Paul Masson Content Description: Film made for Paul Masson sales force describing the redesigned boxes and how the different wines are being packaged and at what prices.

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Dates:
1970
Level:
item
Size:
1 motion picture film (708 feet, 16mm color composite optical track print)
Collection ID:
NMAH.AC.0500
Repository:
Archives Center, National Museum of American History

Sponsor: International Minerals and Chemical Corporation Content Description: Film with illustrations interspersed with live action about the importance of life and the mystery of potassium. Scenes include illustrations of animals, tradesmen, alchemists, laboratories, farms and cities. Live scenes include laboratories and scientists.

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Dates:
circa 1975
Level:
item
Size:
1 motion picture film (533 feet, 16mm color composite optical track print )
Collection ID:
NMAH.AC.0500
Repository:
Archives Center, National Museum of American History

Production Company: Communications Film Sponsor: Danfoods Content Description: Animated and live action. Humorous film on how to brand a product and market it. Illustrates how package design is developed. Includes scenes of a supermarket.

481 records — Page 44 of 47