Query: *
The Campbell Soup Advertising Collection
Murphy, W.B.
Norris, Alice
Norris, E. E.
Prior, Joseph
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bulk 1904-1989
12 Cubic feet (25 boxes)
Collection ID:
Archives Center, National Museum of American History

This collection is the result of a year-long study of Campbell's "Red and White" Soups advertising and marketing, supported in part by a grant from the Campbell Soup Company. Thirty-one oral history interviews were conducted by Dr. Barbara Griffith for the project, and a variety of related materials were gathered by the Center for Advertising History staff. The objective of the project was to create a collection that provides documentation, in print and media, of the history and development of advertising for Campbell's Red and White Soups in the decades following World War II.

Digital Content Available