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Creators:
Wood, Arthur Bernie, 1921-1986
Dates:
1942-2001
bulk 1960-1969
Size:
10 Cubic feet (27 boxes, 2 oversize folders)
Collection ID:
NMAH.AC.0962
Repository:
Archives Center, National Museum of American History

A. (Arthur) Bernie Wood (1921-1986) was an advertising designer, consultant, and inventor actively involved in the development of the restaurant franchise industry in America during the 1960s and 1970s. Particularly notable is his work with marketing, promotion, and merchandising for the McDonald's Corporation during its formative years.