Association of Hispanic Advertising Agencies Collection
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- Creators:
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Sunshine, Sara
Spanish Advertising and Marketing Service (creator)
Association of Hispanic Advertising Agencies
- Dates:
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1962 - 2000
- Size:
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3.5 Cubic feet (3 boxes)
- Collection ID:
- NMAH.AC.1343
- Repository:
-
Archives Center, National Museum of American History
The Association of Hispanic Advertising Agencies Collection includes advertisements, research, and publications produced by SAMS (Spanish Advertising and Marketing Service), which was founded by Luis Diaz Albertini in 1963.
Found In
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- Creators:
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Procter & Gamble Company
Mars, Incorporated
Sosa, Lionel
Sosa, Bromley and Aguilar and Associates (San Antonio, Texas)
More … - Dates:
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1981-1997
- Size:
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14 Cubic feet (31 boxes and 1 map folder)
- Collection ID:
- NMAH.AC.1351
- Repository:
-
Archives Center, National Museum of American History
The collection documents the work of the Sosa, Bromley and Aguilar and Associates advertising agency of San Antonio, Texas.
Found In
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- Creators:
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Cole, Gordon E. (advertising executive)
- Dates:
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1879-1899; 1926-1964
- Size:
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2 Cubic feet (3 boxes)
- Collection ID:
- NMAH.AC.0371
- Repository:
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Archives Center, National Museum of American History
Correspondence, speeches, clippings, unpublished manuscripts, scrapbooks related to advertising.
Found In
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- Creators:
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Orci, Hector
Orci, Norma
Orci Advertising Agency
- Dates:
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1979-2016, undated
- Size:
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3.5 Cubic feet (10 boxes)
- Collection ID:
- NMAH.AC.1384
- Repository:
-
Archives Center, National Museum of American History
The Hector and Norma Orcí Advertising Agency Records document the history, educational, and creative output produced by Hector and Norma Orcí throughout their extensive career in advertising. The Orcís founded their own independent agency in 1986 in Los Angeles. The Orcí Advertising Agency successfully introduced various products to Latinos in the United States and developed a reputation as one of the top advertising agencies to understand the US Latino market. The collection showcases the agency's history and awards, advertising and marketing campaigns, and its role in educating advertising agencies on the importance of the US Latino market.
Found In
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- Dates:
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undated
- Size:
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0.25 cu. ft. (1 half document box)
- Collection ID:
- Accession 99-056
- Repository:
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Smithsonian Institution Archives
This accession consists of advertising leaflets from the Singer Sewing Machine Company showing Washington, D.C., buildings and monuments. Historical descriptions of each image are printed on the back of the advertisements.
Found In
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- Creators:
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Pepsi-Cola USA (Purchase, N.Y.)
- Dates:
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1902-1982
- Size:
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4.5 Cubic feet (9 boxes)
- Collection ID:
- NMAH.AC.0092
- Repository:
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Archives Center, National Museum of American History
The collection consists largely of print ads, signs, decals and other marketing and promotional materials. Virtually all of the print ads are for the U.S. audience. The period since World War II is more fully documented than the earlier period, although there are some advertisements from the 1930s and earlier. Most of the material documents Peps...
Found In
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- Creators:
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Alcantara-Diaz, Gabriela
IAC Group
- Dates:
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1989 - 1996
- Size:
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0.15 Cubic feet (1 box)
- Collection ID:
- NMAH.AC.1366
- Repository:
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Archives Center, National Museum of American History
This collection contains IAC group advertising materials for Johnnie Walker Black Label and Publix grocery stores in both English and Spanish.
Found In
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- Creators:
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Lopez Negrete Communications (Houston, Texas)
- Dates:
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1988 - 2015
- Size:
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14 Cubic feet
- Collection ID:
- NMAH.AC.1413
- Repository:
-
Archives Center, National Museum of American History
The López Negrete Communications Advertising Collection showcases the successful print advertising campaigns the communications agency undertook with major clients like Goya Foods, NationsBank, and Walmart. The advertising posters in this collection exemplify the agency's creativity in building on U.S. Latinos' everyday experiences to market American products and services. Alex and Cathy López Negrete, the founders of López Negrete Communications, made it their mission to use ethnographic approaches to better understand the U.S. Latino market which led to their success as the largest independently-owned Latino advertising agency in the country.
Found In
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- Creators:
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Warshaw, Isadore, 1900-1969
- Dates:
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circa 1743-1965
- Size:
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5.24 Cubic feet (consisting of 8 boxes, 2 half boxes, 4 folders, 10 oversize folders, 1 map case folder, 3 flat boxes (1 full, 2 partial). )
- Collection ID:
- NMAH.AC.0060.S01.01.Advertising
- Repository:
-
Archives Center, National Museum of American History
A New York bookseller, Warshaw assembled this collection over nearly fifty years. The Warshaw Collection of Business Americana: Advertising Industry forms part of the Warshaw Collection of Business Americana, Subseries 1.1: Subject Categories. The Subject Categories subseries is divided into 470 subject categories based on those created by Mr. Warshaw. These subject categories include topical subjects, types or forms of material, people, organizations, historical events, and other categories. An overview to the entire Warshaw collection is available here: Warshaw Collection of Business Americana
Found In
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- Creators:
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Norniella, Isabel, 1938-
- Dates:
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circa 1969-2005
- Size:
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4 Cubic feet (4 boxes)
- Collection ID:
- NMAH.AC.1417
- Repository:
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Archives Center, National Museum of American History
The papers document Norniella's life and career in the advertising field, and her Ole Television Network, and include business records, photographs, scrapbooks, photograph albums, advertising, clippings and articles, awards, newsletters, and publicity materials.
