135 records — Page 1 of 14
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Creators:
Ellsworth, Scott, Dr.
Zinn, Manfredo
Marx, Dick
Nunez, Raul
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Dates:
1926-1988
Size:
17.4 Cubic feet (86 boxes)
Collection ID:
NMAH.AC.0198
Repository:
Archives Center, National Museum of American History

The Marlboro Oral History and Documentation Project is the result of a two-year effort supported in part by a gift from Philip Morris, Inc. Sixty oral history interviews and a variety of television commercials, print advertising, promotional materials, packaging, and industry publications were gathered to document Marlboro cigarette advertising. T...

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Creators:
Norniella, Isabel, 1938-
Dates:
circa 1969-2005
Size:
4 Cubic feet (4 boxes)
Collection ID:
NMAH.AC.1417
Repository:
Archives Center, National Museum of American History

The papers document Norniella's life and career in the advertising field, and her Ole Television Network, and include business records, photographs, scrapbooks, photograph albums, advertising, clippings and articles, awards, newsletters, and publicity materials.

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Creators:
Orci, Hector
Orci, Norma
Orci Advertising Agency
Dates:
1979-2016, undated
Size:
3.5 Cubic feet (10 boxes)
Collection ID:
NMAH.AC.1384
Repository:
Archives Center, National Museum of American History

The Hector and Norma Orcí Advertising Agency Records document the history, educational, and creative output produced by Hector and Norma Orcí throughout their extensive career in advertising. The Orcís founded their own independent agency in 1986 in Los Angeles. The Orcí Advertising Agency successfully introduced various products to Latinos in the United States and developed a reputation as one of the top advertising agencies to understand the US Latino market. The collection showcases the agency's history and awards, advertising and marketing campaigns, and its role in educating advertising agencies on the importance of the US Latino market.

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Creators:
Coors Brewing Company
Valdes Zacky, Dolores
Dates:
1955 - 1999
Size:
2 Cubic feet (2 boxes, 3 oversize folders)
Collection ID:
NMAH.AC.1394
Repository:
Archives Center, National Museum of American History

The collection documents the work of Dolores Valdes-Zacky and her advertising firm Valdes-Zacky Associates, who specialize in the Hispanic consumer market.

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Creators:
Kuenzig Books
Sheldon, Charles Gates, 1899-1960
Breck Company.
Dates:
1902-1959
Size:
3.5 Cubic feet (3 boxes, 1 oversize folder)
Collection ID:
NMAH.AC.1423
Repository:
Archives Center, National Museum of American History

The collection documents the work of Charles G. Sheldon, the illustrator who created beautiful images of women for the "Breck Girls" advertising campaign from 1936-1957. Includes photographs of sitters, Breck advertising materials, Breck Company internal publications and newsletters, magazines with cover illustrations by Sheldon, a high school year...

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Creators:
Maidenform, Inc.
Dates:
1922-1997
Size:
35 Cubic feet (87 boxes, 1 oversize folder)
Collection ID:
NMAH.AC.0585
Repository:
Archives Center, National Museum of American History

Patent and trademark documents, advertisements, sales and marketing material, market research, photographs, packaging, company newsletters and magazines, and business records documenting the history of the Maidenform Company from 1922 to1997.

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Creators:
Procter & Gamble Company
Mars, Incorporated
Sosa, Lionel
Sosa, Bromley and Aguilar and Associates (San Antonio, Texas)
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Dates:
1981-1997
Size:
14 Cubic feet (31 boxes and 1 map folder)
Collection ID:
NMAH.AC.1351
Repository:
Archives Center, National Museum of American History

The collection documents the work of the Sosa, Bromley and Aguilar and Associates advertising agency of San Antonio, Texas.

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Creators:
Luchs, Kenneth J.
Henry J. Kaufman and Associates (Washington, D.C.)
Dates:
1930-1980
bulk 1930s-1970s
Size:
2 Cubic feet
Collection ID:
NMAH.AC.0843
Repository:
Archives Center, National Museum of American History

Materials relating to Henry J. Kaufman, including photographs and ID cards; and the records of the Kaufman firm, including six scrapbooks, one for each decade; company newsletters, photographs, and other papers detailing the business history of the company as well as its social and other internal activities.

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Creators:
Dobrow, Joe
Fresh Fields
Whole Foods Market
Dates:
1993-2000
Size:
4 Cubic feet (11 boxes)
Collection ID:
NMAH.AC.1367
Repository:
Archives Center, National Museum of American History

The collection consists of the internal records of the Fresh Fields natural foods supermarket in its first years, before and after the time in which it merged with Whole Foods Market. It includes alphabetized subject files on such topics as advertising strategy, budgeting, promotions, branding, pricing, presentation, launches of new stores, credit ...

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Creators:
Lopez Negrete Communications (Houston, Texas)
Dates:
1988 - 2015
Size:
14 Cubic feet
Collection ID:
NMAH.AC.1413
Repository:
Archives Center, National Museum of American History

The López Negrete Communications Advertising Collection showcases the successful print advertising campaigns the communications agency undertook with major clients like Goya Foods, NationsBank, and Walmart. The advertising posters in this collection exemplify the agency's creativity in building on U.S. Latinos' everyday experiences to market American products and services. Alex and Cathy López Negrete, the founders of López Negrete Communications, made it their mission to use ethnographic approaches to better understand the U.S. Latino market which led to their success as the largest independently-owned Latino advertising agency in the country.

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135 records — Page 1 of 14