127 records — Page 1 of 13
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Creators:
Sunshine, Sara
Spanish Advertising and Marketing Service (creator)
Association of Hispanic Advertising Agencies
Dates:
1962 - 2000
Size:
3.5 Cubic feet (3 boxes)
Collection ID:
NMAH.AC.1343
Repository:
Archives Center, National Museum of American History

The Association of Hispanic Advertising Agencies Collection includes advertisements, research, and publications produced by SAMS (Spanish Advertising and Marketing Service), which was founded by Luis Diaz Albertini in 1963.

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Creators:
Jones, Caroline Robinson, 1942-2001 (advertising executive)
Dates:
1942 - 1996
Size:
15 Sound tape reels
4 motion picture films
54 Cubic feet (127 boxes; one oversize folder)
129 Video recordings
70 cassette tapes
Collection ID:
NMAH.AC.0552
Repository:
Archives Center, National Museum of American History

Caroline R. Jones (1942-2001), an African-American advertising executive, worked for a number of prominent New York ad agencies and and founded her own firm in 1986. She is best known for her work in assisting clients in marketing to minority consumers. The collection includes client files, print advertisements, and radio and television commercials created for a wide range of commercial and public service campaigns.

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Creators:
Ayer (N W) Incorporated.
Cummings, Barton A., 1914-1994 (advertising executive)
Brower, Charles H.
Bolte, Brown
More …
Dates:
1938-1991, undated
Size:
4.5 Cubic feet (11 boxes)
Collection ID:
NMAH.AC.0421
Repository:
Archives Center, National Museum of American History

Collection documents Barton Arthur Cummings's career as an advertising industry spokesman, particularly in the areas of advertising education, and advertising in the public interest.

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Creators:
Smithsonian World
Dates:
1990-1991
Size:
23 Cubic feet (16 boxes)
Collection ID:
NMAH.AC.0418
Repository:
Archives Center, National Museum of American History

The collection documents "Selling the Dream" was an hour long television documentary that aired in early 1991 as part of the public television series, Smithsonian World.

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Creators:
Black, Tom, 1924-
Wiener, Tom
Dates:
1993
Size:
1.5 Cubic feet (3 boxes)
Collection ID:
NMAH.AC.0505
Repository:
Archives Center, National Museum of American History

Oral history interview, transcripts, and background material documenting Tom Black's career as director of advertising for Smithsonian Magazine from its founding in 1969 until his retirement in 1994.

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Creators:
Strasser, Julie
Nike, Inc.
Strasser, Robert (marketing executive)
Dates:
1970-1989
Size:
2.5 Cubic feet (8 boxes)
Collection ID:
NMAH.AC.0525
Repository:
Archives Center, National Museum of American History

Videotapes, internal and external company publications, product catalogs and business files relating to Nike's domestic and international marketing and promotions.

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Creators:
Coors Brewing Company
Valdes Zacky, Dolores
Dates:
1955 - 1999
Size:
2 Cubic feet (2 boxes, 3 oversize folders)
Collection ID:
NMAH.AC.1394
Repository:
Archives Center, National Museum of American History

The collection documents the work of Dolores Valdes-Zacky and her advertising firm Valdes-Zacky Associates, who specialize in the Hispanic consumer market.

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Creators:
Fernandez, Castor
Castor Advertising Corporation
Dates:
1960-2007, 2018
Size:
1 Cubic foot (4 boxes)
Collection ID:
NMAH.AC.1461
Repository:
Archives Center, National Museum of American History

This collection consists of materials documenting the Castor Advertising Corporation, Castor SG&B, and Castor Spanish International, which specialized in reaching Hispanic audiences.

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Creators:
Orci, Hector
Orci, Norma
Orci Advertising Agency
Dates:
1979-2016, undated
Size:
3.5 Cubic feet (10 boxes)
Collection ID:
NMAH.AC.1384
Repository:
Archives Center, National Museum of American History

The Hector and Norma Orcí Advertising Agency Records document the history, educational, and creative output produced by Hector and Norma Orcí throughout their extensive career in advertising. The Orcís founded their own independent agency in 1986 in Los Angeles. The Orcí Advertising Agency successfully introduced various products to Latinos in the United States and developed a reputation as one of the top advertising agencies to understand the US Latino market. The collection showcases the agency's history and awards, advertising and marketing campaigns, and its role in educating advertising agencies on the importance of the US Latino market.

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Creators:
Archives Center, NMAH, SI.
Dates:
1953-1987
Size:
7 Cubic feet (17 boxes)
Collection ID:
NMAH.AC.0184
Repository:
Archives Center, National Museum of American History

The Alka-Seltzer Oral History and Documentation Project is a result of a one year effort supported, in part, by Miles Laboratories, Incorporated. Twenty-four oral history interviews and a variety of related materials were gathered to document Alka- Seltzer advertising, primarily from the mid-1950s to the 1980s. The project covers "Speedy" Alka-Seltzer, "Oh what a relief it is," "The Blahs," "Alka Seltzer on the rocks," and "I can't believe I ate the whole thing" campaigns

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127 records — Page 1 of 13