151 records — Page 1 of 16
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Creators:
Alcantara-Diaz, Gabriela
IAC Group
Dates:
1989 - 1996
Size:
0.15 Cubic feet (1 box)
Collection ID:
NMAH.AC.1366
Repository:
Archives Center, National Museum of American History

This collection contains IAC group advertising materials for Johnnie Walker Black Label and Publix grocery stores in both English and Spanish.

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Creators:
Lopez Negrete Communications (Houston, Texas)
Dates:
1988 - 2015
Size:
14 Cubic feet
Collection ID:
NMAH.AC.1413
Repository:
Archives Center, National Museum of American History

The López Negrete Communications Advertising Collection showcases the successful print advertising campaigns the communications agency undertook with major clients like Goya Foods, NationsBank, and Walmart. The advertising posters in this collection exemplify the agency's creativity in building on U.S. Latinos' everyday experiences to market American products and services. Alex and Cathy López Negrete, the founders of López Negrete Communications, made it their mission to use ethnographic approaches to better understand the U.S. Latino market which led to their success as the largest independently-owned Latino advertising agency in the country.

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Creators:
Fernandez, Castor
Castor Advertising Corporation
Dates:
1961-2006
Size:
1 cubic foot (3 boxes)
Collection ID:
NMAH.AC.
Repository:
Archives Center, National Museum of American History

Collection consists of materials documenting the Castor Advertising Corporation which specializes in reaching Hispanic audiences.

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Creators:
Dieste and Partners
Dates:
1996
Size:
0.15 Cubic feet (1 box)
Collection ID:
NMAH.AC.1368
Repository:
Archives Center, National Museum of American History

Materials from the Pepsi Spanish-language ad campaign in 1996 with emphasis on the "Gooal" commercial featuring Andres Cantor.

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Creators:
Norniella, Isabel, 1938-
Dates:
circa 1969-2005
Size:
1 Cubic foot (1 box)
Collection ID:
NMAH.AC.1417
Repository:
Archives Center, National Museum of American History

The papers document Norniella's life and career in the advertising field, and her Ole Television Network, and include business records, photographs, scrapbooks, photograph albums, advertising, clippings and articles, awards, newsletters, and publicity materials.

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Creators:
Coors Brewing Company
Valdes Zacky, Dolores
Dates:
1955 - 1999
Size:
2 Cubic feet (2 boxes, 3 oversize folders)
Collection ID:
NMAH.AC.1394
Repository:
Archives Center, National Museum of American History

The collection documents the work of Dolores Valdes-Zacky and her advertising firm Valdes-Zacky Associates, who specialize in the Hispanic consumer market.

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Creators:
Sunshine, Sara
Spanish Advertising and Marketing Service (creator)
Association of Hispanic Advertising Agencies
Dates:
1962 - 2000
Size:
3.5 Cubic feet (3 boxes)
Collection ID:
NMAH.AC.1343
Repository:
Archives Center, National Museum of American History

The Association of Hispanic Advertising Agencies Collection includes advertisements, research, and publications produced by SAMS (Spanish Advertising and Marketing Service), which was founded by Luis Diaz Albertini in 1963.

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Creators:
Fernandez, Castor
Castor Advertising Corporation
Dates:
1960-2007, 2018
Size:
1 Cubic foot (4 boxes)
Collection ID:
NMAH.AC.1461
Repository:
Archives Center, National Museum of American History

This collection consists of materials documenting the Castor Advertising Corporation, Castor SG&B, and Castor Spanish International, which specialized in reaching Hispanic audiences.

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Creators:
Arias, Roger
United States. Dept. of State
Arias, Clotilde, 1901-1959
Thompson, J. Walter (advertising agency).
More …
Dates:
1919-1957
2009
Size:
3 Cubic feet (8 boxes)
Collection ID:
NMAH.AC.1164
Repository:
Archives Center, National Museum of American History

This collection documents the life and career of Peruvian musician, composer, and translator Clotilde Arias. Her work includes a Department of State-commissioned translation of "The Star-Spangled Banner" titled "El Pendón Estrellado", advertising jingles, original compositions, and translations of music originally written in English. She also was heavily involved in numerous Pan-American organizations including La Unión de Mujeres Americanas/United American Women.This collection contains correspondence, music manuscripts, photographs,newspaper clippings and printed materials, and four compact discs.

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Creators:
Orci, Hector
Orci, Norma
Orci Advertising Agency
Dates:
1979-2016, undated
Size:
3.5 Cubic feet (10 boxes)
Collection ID:
NMAH.AC.1384
Repository:
Archives Center, National Museum of American History

The Hector and Norma Orcí Advertising Agency Records document the history, educational, and creative output produced by Hector and Norma Orcí throughout their extensive career in advertising. The Orcís founded their own independent agency in 1986 in Los Angeles. The Orcí Advertising Agency successfully introduced various products to Latinos in the United States and developed a reputation as one of the top advertising agencies to understand the US Latino market. The collection showcases the agency's history and awards, advertising and marketing campaigns, and its role in educating advertising agencies on the importance of the US Latino market.

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151 records — Page 1 of 16