This collection consusts of . This collection arranged into six series. Series 1, Historical Background Material, Series 2, Seiler, Ernest E., 1951-1977, undated Series 3, Orange Bowl Parade Subseries 3.1, Office Files Subseries 3.2, Float renderings and Drawings Subseries 3.3, Costume Subseries 3.4, Parade Scripts Subseries 3.5, Ephemera ...

The records document Messmore and Damon's work in the design and construction of parade floats, museum dioramas, exhibitions, displays and scenery. The materials include business records, photographs, patents, scrapbooks, promotional materials, sound recordings and moving image.

An album containing 100 black-and-white prints depicting the parade through Manhattan. The photographs show an unobstructed view of the floats and marching groups in the parade. The photographs are captioned but the photographer is unkown.

Papers document Landy R. Hales (1889-1972), an inventor and commercial artist who designed window and interior store displays, posters, children's games, and puzzles primarily from 1920s to 1930s in New York City and Baltimore. Of significance is Hales's work for Macy's Department Store. The papers consist of correspondence, patents, business records for several of Hales's companies, photographs, drawings/sketches, prototypes, and newspaper and magazine clippings.

The collection consists of archival materials assembled by National Museum of American History Curator William Lawrence Bird. The materials were used as background research for the publication of his book Holidays on Display (New York: Princeton Architectural Press, 2007), and as exhibit objects for the exhibit by the same name that opened shortly after the museum's architectural renovation (November 2009-September 2010). The materials include advertising and trade literature, especially for department stores and with emphasis on the display of toys; catalogs; photographs and slides; postcards; parade programs; design drawings; correspondence; stock certificates, and miscellaneous items relating to department stores and their displays, parades and the amusement industry.

Industry on Parade was a television series created by the National Association of Manufacturers (NAM) from 1950-1960. The series consisted of weekly episodes that highlighted American manufacturing and business. Hundreds of companies and products were documented during the programs decade-long run.

Goya Foods, Inc., supported the cultural life of various communities in the United States and Puerto Rico. The company's current headquarters is in Secaucus, New Jersey. Photographs, calendars, sales promotional materials, cookbooks, packaging, and news clippings. Photographs depict primarily company sponsored events, but a few are family pictures.

An interview of Will Shuster conducted July 30, 1964, by Sylvia Loomis in Santa Fe, N.M., for the Archives of American Art.

The William Wildschut photograph collection contains 183 photographic negatives, and 89 post cards. From 1917 to 1928 William Wildschut studied the Apsáalooke people through interviews, photography, and the collection of cultural objects. In 1921 Wildschut was hired as a field man by George Gustav Heye the director of the Museum of the American Indian, Wildschut officially collected and conducted field expeditions in Montana, Wyoming, Idaho, Canada, and North Dakota on behalf of the Museum until 1928. Wildschuts photographs include portrait style photos of Apsáalooke people, special events, daily reservation life, interments, and encampments. Tribes represented in this collection are primarily Apsáalooke, the postcard collection consists of other tribes including Lakota, Arapaho, and other unidentified tribes.

The Ralph Fabri papers measure 26.0 linear feet and are dated circa 1870s-1975, with the bulk of the material dated 1918-1975. Biographical information, correspondence, subject files, writings, art work, financial records, miscellaneous records, scrapbooks, printed material, a videotape of Fabri in his studio, and photographs document the professional career and personal life of the painter, printmaker, commercial artist, writer, and teacher.