Isabel Norniella Papers
The papers document Norniella's life and career in the advertising field, and her Ole Television Network, and include business records, photographs, scrapbooks, photograph albums, advertising, clippings and articles, awards, newsletters, and publicity materials.
Hector and Norma Orcí Advertising Agency Records
Orci Advertising Agency
The Hector and Norma Orcí Advertising Agency Records document the history, educational, and creative output produced by Hector and Norma Orcí throughout their extensive career in advertising. The Orcís founded their own independent agency in 1986 in Los Angeles. The Orcí Advertising Agency successfully introduced various products to Latinos in the United States and developed a reputation as one of the top advertising agencies to understand the US Latino market. The collection showcases the agency's history and awards, advertising and marketing campaigns, and its role in educating advertising agencies on the importance of the US Latino market.
Spanish Language Broadcasting Collection
WNJU (Television station : New York, NY)
Telemundo Group, Inc.
Univisión (Television network)
The collection documents Spanish language television stations in America, and the Telemundo network.
Archives Center Postcard Collection
Flautt Antiques. Calvin R.
Fogel, Byron J.
Postcards, arranged by geographical area or by the subjects. Collection includes two boxes of "GoCards" (freely distributed commercial postcards) as well.
López Negrete Communications Advertising Collection
The López Negrete Communications Advertising Collection showcases the successful print advertising campaigns the communications agency undertook with major clients like Goya Foods, NationsBank, and Walmart. The advertising posters in this collection exemplify the agency's creativity in building on U.S. Latinos' everyday experiences to market American products and services. Alex and Cathy López Negrete, the founders of López Negrete Communications, made it their mission to use ethnographic approaches to better understand the U.S. Latino market which led to their success as the largest independently-owned Latino advertising agency in the country.
Edgecraft Corporation Records
Child, Julia, 1912-2004
Guthrie, Janet, 1938-
Collection documents the development and marketing of the Chef's Choice brand of knife sharpeners.
David Hadley Rockwell New York Disco Ephemera Collection,
An extensive collection of advertisements, club cards, ephemera, and invitations publicizing venues and events at entertainment clubs and venues in New York City, New York, New Jersey, and Florida. The materials make use of a variety of graphic arts styles.
Jane and Michael Stern Collection
Collection documents Jane and Michael Stern's travels across the United States collecting data for their books on American material culture subjects, with particular emphasis on food and dining.
Joseph S. Klein Archives of the National Association of Men's Sportswear Buyers Collection
Klein, Joseph S.
National Association of Men's Sportswear Buyers
NAMSB publicity materials, including printed newsletters, and DVDs of NAMSB activities such as fashion shows, video news releases, and trade show directories.
Sherman Poppen Papers
The Sherman Poppen Papers document the snurfer, the predecessor of the snowboard that he invented in 1965. The snurfer, a sled that was ridden while standing up, originally consisted of two skis bound together. Snurfer competitions fueled the development of the snowboard as a piece of sporting equipment. This collection contains material describing the snurfer's place in snowboarding history, and the associated business and legal aspects.