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Ayer (N W) Incorporated.
270 Cubic feet (1463 boxes, 33 map-folders, 7 films)
- Collection ID:
Archives Center, National Museum of American History
Collection consists of records documenting one of the oldest advertising agencies created in Philadelphia. The company then moves to New York and expanses to international markets. During its history NW Ayer & Sons acquires a number of other advertising agencies and is eventually purchased. The largest portion of the collection is print advertisements but also includes radio and television. NW Ayer is known for some of the slogans created for major American companies.